The F Word - Feminist Apparel

The F Word is a feminist apparel brand bringing relatable, fun and timely prints to those who are fed up with the exhausting double standard they have been subjected to forever. Our aim is to enlighten, empower and uplift. Our clothing features quality prints on our loose-fitting tees, jumpers and hoodies for optimal comfort.

We feel very strongly about issues impacting women - no one should feel unsafe in their own home. As such, we donate 10% of every sale to Full Stop Australia, an organisation putting a stop to sexual, domestic and family violence through support, education, and advocacy.

We also love the planet so all of our products are created with the earth in mind - from our ethically-sourced cotton clothing and eco-friendly printing, to packaging and everyday running of the business. We aim to be sustainable at every step.